Key Responsibilities

• Lead donor identification, cultivation, solicitation, and stewardship efforts
• Develop strategies for major gifts, corporate philanthropy, and planned giving
• Plan and manage fundraising events to meet annual revenue goals
• Research, write, and manage local, state, and national grants
• Track grant compliance, reporting, and outcomes
• Collaborate with marketing staff on donor communications and campaigns
• Represent the ADRC at community events and outreach activities
• Build and maintain partnerships with businesses, foundations, and community leaders
• Support advocacy and awareness efforts related to ADRC programs and funding

Minimum Qualifications

• Bachelor’s degree in communications, nonprofit management, public administration, business, or related field OR equivalent combination of education and at least two years of fundraising or grant writing experience
• Valid Wisconsin driver’s license 
• Strong written and verbal communication skills
• Demonstrated success in fundraising, grant development, or donor engagement
• Proficiency with computers and donor management systems
• Ability to work independently and collaboratively in a team environment

Knowledge, Skills, and Abilities

• Knowledge of professional ethics, fundraising standards, and donor stewardship practices.
• Knowledge of fund development principles, donor engagement strategies, and grant acquisition processes.
• Knowledge of communication and marketing strategies supporting donor engagement.
• Knowledge of public service agencies and regulations affecting ADRC programs.
• Knowledge of HIPAA, privacy, and confidentiality standards.
• Ability to build trusting relationships with donors, community leaders, older adults, and people with disabilities.
• Ability to communicate clearly and persuasively in both oral and written formats.
• Strong organizational, analytical, and project management skills.
• Ability to work independently while contributing effectively to a collaborative team environment.
• Ability to exercise sound judgment, discretion, and professionalism in complex situations.
• Proficiency in computer applications and donor management software.

MAJOR RESPONSIBILITIES:

Advises and counsels persons and their families regarding eligibility rules and application procedures for public benefits; provides information and suggestions by personal meetings and through phone communications; assesses needs of individuals and records actions taken and contact made to ensure progress is made with each consumer.

Represents persons as an advocate in adverse decisions made by administrative agencies in regard to public benefits; represents persons in any appeals process in the event of a negative action; counsels with supervisory attorneys about issues and concerns; screens calls for legal counseling and lawyer referral service; provides accurate and timely information in accordance with accepted practices and procedures.

Arranges benefit related workshops on topics for the purpose of providing consumers with current and accurate information and resources; arranges facilities for workshop and promotes the function to ensure citizens are aware of the opportunity; meets with attorney or paralegal from region’s legal backup in order to review unit’s work and ensure compliance with local, state and federal regulations.

Speaks publicly to groups concerning benefit programs or aging/disability issues; develops educational workshops; prepares informational topics for the media; maintains current knowledge and awareness of benefit programs.

Provides information about other community agencies to consumers and makes appropriate referrals; networks with other related agencies and resources for the purpose of establishing effective working relationships and obtaining current information of programs.

Develops and updates distributed materials which serve as tools of information and program promotion; reads related materials in an effort to maintain current knowledge of developing and newly established changes in benefit programs, legislation, policies and procedures.

Has a “Duty to Report” during a community emergency/disaster according to the ADRC Emergency Preparedness Plan.

Participates in the work setting as a team player.

Participates in the planning and goal setting efforts of ADRC.

MINIMUM QUALIFICATIONS REQUIRED:

 

Education and Experience:

Bachelor’s Degree from an accredited university or college, preferably in a Human Services related field and two years’ experience in public benefit, benefits counseling, or related field; or any equivalent combination of education, training and experience, which provides the necessary knowledge, skills and abilities. Previous experience working with older adults and persons with disabilities preferred. 

Licenses and Certifications:

Valid State of Wisconsin driver’s license and a satisfactory vehicle record.

AED/CPR Certification preferred.

 

Knowledge, Skills & Abilities

 

Knowledge, Skills and Abilities:

Knowledge of local community agencies and resources which serve older persons and/or persons with a disability and their families.

Ability to understand and practice the confidential nature of the position.

Ability to comprehend legal and regulatory information.

Ability to clearly articulate complex benefits, rules and regulations in terms that are easily understood.

Knowledge and understanding of Microsoft Office and effectively navigating the Internet.

Ability to communicate effectively to a variety of types of persons both individually and in 4 groups.

Ability to communicate effectively both in writing and orally.

Ability to apply research techniques to collect and analyze information.

Ability to understand and follow administrative structure and appeals processes of the Social Security System, Medicare and other public programs.

Ability to assertively advocate on behalf of ADRC consumers.

Ability to maintain accurate records and program reporting requirements.

MAJOR RESPONSIBILITIES:

Content Creation & Storytelling

• Under the direction of the Communications Manager, create and assist in the creation of original, engaging content including written copy, photography, video, graphics, and short-form multimedia for digital and print use.
• Capture and share ADRC impact stories, program highlights, staff and consumer features, and community partnerships through interviews, visuals, and narrative storytelling.
• Assist in the production and editing of visual content and short-form videos for multiple platforms including social media, websites, presentations, and outreach efforts.
• Distributes clear, accessible, and audience-appropriate content for social media posts, newsletters, webpages, publications, and promotional materials.

Design & Branding

• Create and design materials for print and digital platforms including magazines, brochures, flyers, presentations, print ads, digital ads, social media graphics, videos, and signage.
• Ensure all materials align with ADRC brand standards, accessibility best practices, and inclusive design principles.
• Create and update content for the monthly ADRC magazine, including sourcing stories, coordinating with internal and external contributors, editing content, and uploading materials to the vendor portal.
• Manage multiple projects simultaneously, prioritizing deadlines while working within design specifications and budget constraints.

Digital Communications & Social Media

• Develop, maintain, and implement a social media calendar, including ideation, content creation, copywriting, design, scheduling, and performance tracking.
• Monitor trends, platform updates, and emerging content formats to keep ADRC communications relevant and engaging.
• Travel to community ADRC events to capture content for publication. 
• Design, produce, and distribute monthly campaigns tailored to target audiences.
• Support the management of the ADRC website, ensuring content accuracy, usability, accessibility, and visual consistency.

Strategy, Evaluation & Collaboration

• Support and implement the agency’s communication and marketing strategy to convey news, programs, events, and impact across media outlets, print, web, video, social media, and outreach efforts.
• Collaborate with staff and leadership to identify content needs, gather information, and translate complex topics into clear, engaging communications.
• Assist in evaluating the effectiveness of communication and marketing campaigns using analytics, feedback, and engagement metrics.
• Provide guidance and support to staff related to communication tools, platforms, and best practices.

Accessibility & Compliance

• Ensure all communications and materials are accessible and available to individuals with disabilities and diverse communication needs, including plain language, alternative formats, and visual accessibility.
• Adhere to privacy, confidentiality, and data protection requirements related to consumer and personnel information.

General Responsibilities

• Participate as an active and collaborative team member within the ADRC.
• Attend and participate in staff meetings, training, and professional development opportunities.
• Comply with all applicable federal, state, and county laws, administrative rules, agency policies, and professional standards.
• Advocate for issues impacting older adults and adults with disabilities and help communicate relevant programs, resources, and legislative issues to the community.
• Fulfill “Duty to Report” responsibilities during a community emergency or disaster in accordance with the ADRC Emergency Preparedness Plan.
• Perform other job-related duties as assigned.

MINIMUM QUALIFICATIONS REQUIRED:

Education and Experience

Associate Degree in Graphic Design, Marketing, Communications, Digital Media, or a related field; and/or a minimum of two (2) years of experience in graphic design, content creation, marketing, or communications. An equivalent combination of education, training, and experience that provides the required knowledge, skills, and abilities will be considered.

Licenses and Certifications

• Valid Wisconsin Driver’s License 
• CPR/AED Certification (preferred)

 

Knowledge, Skills & Abilities

 

KNOWLEDGE, SKILLS AND ABILITIES

• Strong knowledge of content creation, digital storytelling, branding, marketing, and promotion.
• Advanced proficiency in Adobe Creative Cloud or equivalent design tools.
• Strong skills in photography, videography, and video editing.
• Working knowledge of website content management systems.
• Strong understanding of social media platforms, content formats, and accessibility considerations.
• Ability to adapt to emerging technologies, platforms, and communication trends.
• Ability to organize, prioritize, and manage complex, multifaceted projects.
• Strong written, visual, and verbal communication skills across diverse audiences and settings.
• Ability to handle sensitive information with confidentiality and professionalism.
• Ability to manage challenging situations with tact, respect, and professionalism.
• Ability to work under generally safe and comfortable conditions, with occasional exposure to emotionally charged or crisis-related situations.

PHYSICAL DEMANDS

• Lifting up to 20 pounds occasionally; frequent lifting or carrying up to 10 pounds.
• Intermittent standing, walking, and sitting.
• Repetitive hand and finger movements for computer and equipment use.
• Occasional bending, twisting, squatting, climbing, reaching, and grasping.
• Ability to communicate orally in a clear manner.
• Ability to distinguish sounds and visual details at varying distances and light conditions.